Tim Hanni, MW on Food and Wine pairing: It's Bu@^#%t!

https://www.thedrinksbusiness.com/2019/02/tim-hanni-mw-food-and-wine-pairing-is-bullsht/?fbclid=IwAR0HELLMhV1mz3c15WQDnc7CO3UzlL5uBn-4uKxWDvU87I0UBKggGDWF6T8

Was this comment meant to appease a specific group of people at a Sauv Blanc Convention or is he trying to start a revolution? 

I guess I understand some of what he's saying about generalizations not necessarily matching people and specific dishes, but then he goes off topics and starts talking about arrogant categorization, so I'm having trouble following his entire argument. Having spent hours finding the best pairing for a dish at times, I think I can comfortably say I disagree with this type of sentiment. 

Thoughts?

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  • I agree that the consumer shouldn’t have to feel any extra stress or pressure when making the difficult decision on what wine to buy and what food to buy. But, I also feel that wine pairing is one of my favorite parts about wine. Taking the time to try something classic or taking the time and doing research and finding your own, that can make your experience not two times better but 10x 100x better. I also think that’s what keeps many people interested in wine, even the casual drinkers, cause everyone has a wine pairing story of their favorite wine whether it is paired with their favorite dish, vacation spot or group of friends. 

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