We haven't had this conversation in a while, and I think it's high time! What are the beverage trends you're seeing in your market right now, and what do you think is ahead?
Here are a few to get us started... I think younger consumers are more curious than ever to learn, evidenced by the market for classes, consumer-oriented books on wine, and expert-driven wine clubs, as well as the ongoing success of sites like Madeline Puckette's Wine Folly. "Unique" grapes are still cool, perhaps an evolution of earlier enthusiasm around natural wine, orange wine, etc. Restaurants seem to be tipping back toward fine dining.
What do you think?
Right now, I'm seeing a lot of Georgian wines being poured by the glass and featured with wine pairings in the Chicagoland area.