Just generally curious about this topic because after researching a bit I haven't been able to locate a solid resource on this. I want to know the business side of wine lists a bit more. I studied business in college, but not in relation to wine. I understand contribution margins, COGS, etc, but I'm interested in how to price and how to decide how the wine list will perform.
Any resources or help would be appreciated!
If you haven't read this, we shared some thoughts on wine list pricing.
Awesome! Haven't read this.
After reading this, do you have any other advice, Geoff?