How much would you pay for a glass of Krug?

Hello everyone-

I just got approached by the good people at LVMH, offering half bottles of Krug for a BTG placement. Though it's not perfect for my cost, I settled on $99 for two glasses, and I think that's pretty good for the higher-end steakhouse where I work. My boss, on the other hand, thought it was "obscenely expensive" and will only let me list it at $59, which hurts big time for my percentage. Ouchie. 

What have you seen price-wise for Grande Cuvee? There's a little Italian place in Boulder that does $40 a glass, but I haven't seen it anywhere else. Help me. 

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  • I poured Krug BTG when I was at The St Regis in San Francisco. I charged $48.00 per glass this was about 4 years ago. I had no problem moving it. We poured both in the hotel bar as well as AME restaurant. I would even order a larger drop during certain conventions such as Salesforce. Having Krug BTG also opened the conversation for other Krug offerings such as Vintage Krug, Clos du Mesnil and Clos d' Ambonnay.

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